Courses Catalogue

Media Ethics

COURSE CODE: MCO 1204
COURSE CREDIT UNIT: 3
ACADEMIC PROGRAMME: Bachelor of arts in mass communication
COLLEGE/SCHOOL/FACULTY: College of Humanities and Social Sciences
STATUS: Core
PROGRAMME TYPE: Undergraduate

Course Description

The course on Ethics is aimed at exposing the students to the basis, application and relevance of professional ethics in the practice of   journalism, communication public relations and advertising, etc. 

The course will explore into the theoretical framework of responsibilities for professional journalists as well as the practical aspects of ethics and how it can be upheld for professional integrity; just like its abuse can result in the reverse for the individual professional and the profession.

COURSE JUSTIFICATION

This course aims at providing students with the theory, practices and obstacles to journalism ethics, and the dilemmas of practice at a global level.

COURSE OBJECTIVES 

At the end of the course, you should be able to: (1) To introduce students to  ethical issues inherent in mass communication theory and practice; (2) To identify, use, compare, and contrast major ethical approaches and decision-making strategies; (3) To acquaint students with thinking skills that will help them to solve ethical dilemmas; (4) To help students analyze media messages, issues, and cases in terms of their ethical implications; (5)To develop personal and professional codes of ethics for yourself and your performance as a media professional; and (6) To evaluate diverse approaches, practices, and effects within media, using sound, logical reasoning and effective writing.

LEARNING OUTCOMES 

At the completion of the course students should be able to:

  • Understand and conform to the laws that govern the operations of the media industry.
  • Interpret the laws governing the media industry and to abide with the law in their day to day activities 
  • Understand media ethical standards necessary for the media practitioner
  • To use cognitive skills to judge unethical situations.
  • The ability to understand the obstacles to ethical standards and readiness minimize related evils